Marketing & Media Trends

2025 Trends | View newsletter 1, View newsletter 2, Previous years 2024 1st newsletter, 2024 2nd newsletter | 2023 1st newsletter | 2023 2nd newsletter | 2022 1st newsletter | 2022 2nd newsletter | 2021 | 2020 | 2019 | eBooks: 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011, 2010 & 2009

Marketing & Media trends

Industry trends

BizTrends Sponsors

Headline Sponsor

Digital, Marketing, Media

Finance, Entrepreneurship

Energy & Mining

RAPT BizTrendsTV: Li Ndube on Afro-optimism - African growth vs Western degrowth

RAPT BizTrendsTV: Li Ndube on Afro-optimism - African growth vs Western degrowthDanette Breitenbach

BizTrendsTV launches this month, hosted by Bronwyn Williams, futurist, economist and business trends analyst (Image supplied)

The Real Network, Rapt Creative and Bizcommunity launch RAPT BizTrendsTV – A global first in trends thought leadership

21 Feb 2025

#BizTrends2025: The rise of new CBDs

#BizTrends2025: The rise of new CBDs

By Lindsey Schutters 6 Feb 2025

More news

#BizTrends2025: E-commerce fuels surge in last-mile delivery demand

#BizTrends2025: E-commerce fuels surge in last-mile delivery demand

Damian Velayadum 6 Feb 2025

Busisiwe Phakathi is 5fm's marketing manager. Source: Supplied.

#BizTrends2025: Busisiwe Phakathi, 5FM - Keeping radio relevant among youth

Busisiwe Phakathi 6 Feb 2025

#BizTrends2025: 7 trends for retailers to '2020-thrive'

#BizTrends2025: 7 trends for retailers to '2020-thrive'

Evan-Lee Courie 6 Feb 2025

Yesh Surjoodeen is managing director of HP Southern and Central Africa

#BizTrends2025: African innovation depends on investment and protecting intellectual property

Yesh Surjoodeen 5 Feb 2025

Grant Lapping is a digital executive at Midnight. Source: Supplied.

#BizTrends2025: Grant Lapping | 3 trends dominating search: GEO, social search and voice

Grant Lapping 5 Feb 2025

Source: Supplied. Brina Biggs

#BizTrends2025: Data-led insurance product development – the key to the year ahead and beyond

Brina Biggs 4 Feb 2025

#BizTrends 2025: Google's Alex Okosi – Africa, an opportunity more than a challenge

#BizTrends 2025: Google's Alex Okosi – Africa, an opportunity more than a challenge

Danette Breitenbach 4 Feb 2025

#BizTrends2025: The rapid transformation of South Africa’s energy sector

#BizTrends2025: The rapid transformation of South Africa’s energy sector

Jenna Harris 4 Feb 2025

Source: Ben April, Associate Director: ESG leader for KPMG in Africa.

#BizTrends2025: COP29 reflections and the importance of sustainable finance and investment

Ben April 4 Feb 2025

Andre Le Roux, head of strategy: TBWA\Coastal, talks about trends that drive culture to understand SA shopper (Image supplied)

#BizTrends2025: TBWA\Coastal's Andre Le Roux - Understanding the SA shopper

Andre Le Roux 4 Feb 2025

Ancel Draai, MD for Applico Training

#BizTrends2025: What’s next for HR and payroll? Top trends to watch in 2025

Ancel Draai 4 Feb 2025

Special Effects Media South Africa (Pty) Ltd’s influencer specialist, Kelly Kaimowitz says influencer marketing holds the promise of creating lasting impacts for brands and communities alike (Image sourced from )

#BizTrends2025: Special Effects Media’s Kelly Kaimowitz - Creating a lasting impact through influencer marketing

Kelly Kaimowitz 3 Feb 2025

#BizTrends 2025: 99c’s Andrew Brand - Retail advertising: The new frontier

Andrew Brand 3 Feb 2025

Arik Karani says PR needs to embrace empathetic communication. Source: Instagram.

#BizTrends2025: Arik Karani on how data, disinformation, and ethics will redefine PR in Africa

Karabo Ledwaba 3 Feb 2025

Dr Chris Blair, CEO at 21st Century

#BizTrends2025: Future of remuneration - culture, AI, and management shifts

Chris Blair 3 Feb 2025

Dr Melanie van Rooy. Source: Supplied.

#BizTrends2025: Dr Melanie van Rooy, CMO at Clicks - Experiential marketing key to retail future

Melanie van Rooy 31 Jan 2025

Inga Sikweyiya, social media manager at VML South Africa discusses the key to unlocking South Africa’s youth potential amidst the unemployment crisis is to engage youth audiences in ways that go beyond products (Image supplied)

#BizTrends2025: VML SA's Inga Sikweyiya - What really matters to South African youth in 2025

Inga Sikweyiya 31 Jan 2025

Source: ©anyaberkut via

#BizTrends2025: Shaping tomorrow’s travel industry - innovation, sustainability, and purpose

Olivier Perillat-Piratoine 31 Jan 2025

Source: wirestock via

#BizTrends2025: Smart telematics use can mitigate e-commerce growth risks

Justin Manson 31 Jan 2025

Charmagne Mazhindu, global marketing director of Aleph Holdings | image supplied

#BizTrends2025: Digital marketing and advertising trends for SMEs

Charmagne Mazhindu 31 Jan 2025

Mathabo Sekhonyana, chief marketing officer at Bettabets dispelling the dazzle of AI as she takes a closer look at its real potential (Image supplied)

#BizTrends2025: Bettabets Mathabo Sekhonyana - Dispelling the dazzle: A closer look at AI's real potential

Mathabo Sekhonyana 30 Jan 2025

Anja van Beek, talent & culture strategist, leadership & HR expert and executive coach

#BizTrends2025: Building resilient, human-centric workplaces

Anja van Beek 30 Jan 2025

Source: ChatGPT

US deregulation under Trump serves as a boon for equities, a bane for climate change

David Crosoer 29 Jan 2025

Shaheed Rajab, senior community manager, Special Effects Media, says community management in South Africa has evolved from likes, shares or engagement rates to a dynamic, strategic asset driving connections between brands and audiences (Image supplied)

#BizTrends2025: Special Effects Media’s Shaheed Rajab - Community management, from likes to connections

Shaheed Rajab 29 Jan 2025

Clinton Bridgeford, chief creative officer at Grid Worldwide says with the speed and agility of content creation, now amplified by tech tools and AI, the creative industry is being challenged to rethink the creative product (Image supplied)

#BizTrends2025: Grid Worldwide’s Clinton Bridgeford - The challenge of creativity in 2025

Clinton Bridgeford 28 Jan 2025

Image source: Dilok Klaisataporn –

#BizTrends2025: What does IP law look like in 2025 and beyond?

Alicia van der Walt, Tshireletso Tlholoe, and Marcelle Samons 28 Jan 2025