Aspiring Creative Director - Copywriting Focus
Location: | Cape Town |
Remote work: | Remote work allowed optional |
Education level: | Diploma |
Job level: | Mid |
Type: | Contract |
Company: | Black Camel Agency |
Job description
Do you have the narrative flair of Quentin Tarantino, the biting humour of Ricky Gervais, and the ability to create content that could make even Steve Jobs stop in his tracks? Are you the kind of person who can turn a dull brief into a masterpiece? Do you secretly enjoy the adrenaline rush of pitching bold ideas that make clients sit up and say, “Why didn’t we think of that?” If you nodded your head, we might just have the perfect gig for you.
About Us:B2B advertising is in serious need of a reboot. While everyone talks about “standing out,” most B2B ads are still stuck in a cycle of BBM (bland, boring, and mundane). That’s where we come in. We’re the rebels who decided that B2B marketing doesn’t have to be a snooze fest. Enter our
Problemotional Formula—a potent mix of problem-solving, emotional hooks, and transformative storytelling. It’s the secret behind ads that don’t just blend in, but stand out—think along the lines of the creative genius behind campaigns from brands like Slack, Click-Up, Monday.com, and MailChimp.
And while the B2B market might seem like it’s in hibernation, tech companies across the USA are wide awake and eager to jump on our problemotional video ads.
About the role:Your job is to dream up video concepts that break the mould, entertain, and, most importantly, make people care. But that’s just the start. You’ll also need to pitch these ideas to clients with the kind of confidence and style that makes them sit up, take notice, and wonder why they didn’t think of it first.
What you’ll actually do:- Craft video ad concepts that turn mundane into a must-see, with storytelling that’s as sharp as a Tarantino script.
- Pitch and present your ideas with the charisma and wit of a Gervais monologue, leaving clients eager for more.
- Collaborate with our design and production teams to ensure your creative vision is realised in every frame.
- Stay ahead of trends so we can continue to push boundaries and redefine what B2B advertising can be.
- Transform uninspired briefs into bold, witty, and memorable video concepts that leave a lasting impact.
Who you are:- A creative powerhouse: Your copywriting skills are top-notch, and your portfolio proves you know how to create content that stands out.
- A pitch master: You can sell a concept with the kind of energy and conviction that would impress even the toughest critics.
- A bold innovator: You’re not here to play it safe—you’re here to make waves and set new standards.
- A team player: You work well with others, bringing ideas together and contributing to a collaborative creative process.
Why you’ll love it here:- Join a team that’s redefining B2B advertising—making it engaging, impactful, and actually fun.
- This role is your launchpad to becoming a Creative Director. Think of it as your stepping stone to the big leagues.
- Flexible work arrangements, and projects that you’ll be proud to have in your portfolio.
Ready to shake shit up?If you’re done with playing it safe and ready to make your mark in the world of B2B advertising, we want to hear from you. Send us your CV, portfolio, and a cover letter that would make Quentin Tarantino nod in approval.
Requirements
- (Job Ad - Ciche Alert) You have a solid background in copywriting, with 3-5 years of experience in a creative and/or advertising agency.
- (Job Ad - Ciche Alert) You’ve developed and executed creative campaigns that not only catch attention but also drive results. We doubt you’ll have B2B experience, if you do, then great, but as said 99.9999999% of B2B is BBM (bland, boring & mundane) we’re more than happy for you to flex your B2C creativity.
- Your peers and clients have called you a “Creative Genius”: Your portfolio showcases your ability to tell compelling stories through various formats—whether it’s video scripts, campaign concepts, or engaging copy.
- Pitching Pro: You’re not just great at coming up with ideas; you excel at selling them. Whether it’s in a client meeting or a pitch presentation, you can present your concepts with confidence, clarity, and a touch of flair that leaves clients convinced.
- (Job Ad - Ciche Alert) Strategic Thinker: You understand the business goals behind every creative brief. You’re able to align your creative ideas with the client’s objectives, ensuring that the work is not just creative but also effective.
- (Job Ad - Ciche Alert) Collaboration Skills: You’re a team player who works well with others, from designers and video producers to account managers. You know how to communicate your ideas and collaborate to bring them to life without compromising on quality.
- (Job Ad - Ciche Alert) Trendspotter: You stay ahead of the curve when it comes to advertising trends, especially in the digital and video space. You’re always on the lookout for new ideas, techniques, and platforms that can give your concepts an edge.
- (Job Ad - Ciche Alert) Adaptable and Resilient: The creative process isn’t always smooth sailing, but you handle feedback and revisions like a pro. You’re adaptable and resilient, able to pivot and refine ideas until they’re pitch-perfect.
- (Job Ad - Ciche Alert) Passion for Creativity: Above all, you’re passionate about what you do. You’re driven by the desire to create work that stands out, resonates with audiences, and makes a real impact.
•Wildcard (probably shooting myself in the foot here): BUT if you have NOT come from a copywriting background, but are a creative that has come from a design background and you have a killer knack for storytelling and pitching ideas that leave people speechless, we still want to hear from you.
Posted on 12 Aug 12:05, Closing date 11 Oct