3 ways for South African businesses to stand out in the Black Friday frenzy

Black Friday 2024 is fast approaching, and with most South African companies offering deals throughout November, it is vital to start planning your campaign immediately.

A well-planned and well-executed marketing campaign is critical to ensuring your deals stand out during the Black Friday 2024 frenzy.

Click here to contact MyBroadband’s marketing team.

MyBroadband offers superior reach and a targeted audience that provides your business with exceptional marketing value on Black Friday.

It reaches an impressive 4.7 million readers every month, making it the ultimate partner for your Black Friday marketing campaign.

Here are three crucial ways to stand out this Black Friday:

1. The early bird catches the worm

One of the best ways to distinguish your deals is to start promoting your Black Friday deals earlier than the competition.

From teasers like Sneak Peak Deals to exciting Black Friday Countdowns, getting your deals out before the market is saturated will ensure better performance.

2. Target the right audience

Effective targeting is key to successful marketing in 2024.

MyBroadband therefore offers category takeovers that let you target a specific audience with your deals.

By reaching users who are most likely to engage with your deals, you can boost engagement and maximise the effectiveness of your campaign.

3. Clear, compelling messaging

Simplicity and clarity in your marketing materials are vital during Black Friday, and banners with concise messaging are crucial to getting the reader’s attention.

Our marketing team will position these banners in our high-traffic ad spaces for a superior click-through rate.

Choose MyBroadband

Cut through the competition with MyBroadband. Start early, target smartly, and use clear messaging to drive engagement this Black Friday.

Click here to contact MyBroadband’s marketing team.