Primedia's Broadcasting and Outdoor divisions have come together to offer an exciting, responsive multiplatform client campaign that will be a South African first.
South Africa's leading quick service restaurant in the pizza sector for some 25 years, Debonairs Pizza, is getting the country moving with a fast-paced radio commercial.
This year's DStv Delicious Festival saw more festival and more food over two days – and did we say The Jacksons? The biggest, best ever and most fabulous DStv Delicious International Food & Music Festival was presented by Nedbank. In its fourth year, the main headline act for Saturday 8 October was Macy Gray and the headline act for Sunday, 9 October were none other than The Jacksons.
Legendary music composer Abdullah Ibrahim and award winning director John Irvin join Kaya FM presenter Brenda Sisane on The Art of Sunday. They speak about their involvement in the production of the new film Mandela's Gun and reflect on their travels and the life lessons brought by them.
Kaya Fm News spent the day inside a paperless classroom at Boitumelong Secondary School to get a feel of the future of education in South Africa. Mbali Dhlamini reports.
For his third show, Kojo Baffle delved into the world of watchmaking, exploring history, the art of horology, the anatomy of watchmaking, trends, etc. Actor, presenter and entrepreneur Maps Maponyane shares his love for timepieces and shares his thoughts on the importance of time on Life With Kojo Baffoe.
Using traditional media platforms in partnership with new ones is something that I find very appealing. Traditional platforms generally still hold a lot of the audience mass and so can drive participation if they tailor their propositions properly.
As part of Algoa FM's national marketing strategy, the regional radio station sent branded zombies into the offices of Cape Town and Durban advertising agencies.