Product placement | Bizcommunity

News

Championing the township economy with Bulelani Balabala, founder of Township Entrepreneurs Alliance (TEA)

Informal Retailing

Championing the township economy with Bulelani Balabala, founder of Township Entrepreneurs Alliance (TEA)

Evan-Lee Courie 12 Nov 2024

The day of the podcast – Pod 2

Podcasts

The day of the podcast – Pod 2

Mark Botha, Issued by Mediamark 1 Oct 2024

How BevCo is tapping into SA’s township economy

Informal Retailing

How BevCo is tapping into SA’s township economy

Pieter Spies 12 Sep 2024

Riot Games, HP Inc partner to level up e-sports and gaming worldwide

Lifestyle

Riot Games, HP Inc partner to level up e-sports and gaming worldwide

11 Jan 2024

#BizTrends2024: Jacques Du Bruyn - Gamification in digital marketing

CRM, CX, UX

#BizTrends2024: Jacques Du Bruyn - Gamification in digital marketing

Jacques Du Bruyn 11 Jan 2024

Image source: Aleksandr Ovcharenko –

IP Law

Trade marks: Global classifications of virtual goods and services - part 2

Kaajal Nagindas 29 Dec 2023

Kantar’s Media and Trends Predictions for 2024: the advertising-based video on demand revolution

Trends

Kantar’s Media and Trends Predictions for 2024: the advertising-based video on demand revolution

Issued by Kantar 20 Nov 2023

Changing the channel on traditional TV marketing

TV

Changing the channel on traditional TV marketing

Candy Dempers, Issued by MediaHeads 360 16 Nov 2023

Who said static can't be flexible?

OOH

Who said static can't be flexible?

Issued by Mamela Media 11 Oct 2023

Source: © 123rf the Interactive Advertising Bureau (IAB) South Africa’s annual Internet Advertising Revenue Report has been released

Digital

IAB SA/PwC SA Online AdSpend Report: Digital sees sustainable growth, social becomes a key contributor

14 Sep 2023

Driving sales with Smart Media in 2024: In-store advertising solutions in Dis-Chem stores

Retail

Driving sales with Smart Media in 2024: In-store advertising solutions in Dis-Chem stores

Issued by Smart Media 3 Aug 2023

Image source: Michal Bednarek –

Media & Entertainment Law

Unpacking Icasa's new advertising, infomercial and sponsorship regulations

Peter Grealy and Joshua Leroni 19 Jul 2023

Interrogating integration

Media

Interrogating integration

Candy Dempers, Issued by MediaHeads 360 11 May 2023

Image supplied. Takealot.com's load shedding solutions buyer expert, Jenny Ruyter, brings some lightness to South Africans amid all the literal darkness

Advertising

Finding some light (relief) with Takealot

28 Apr 2023

Media

The disturbing trend of state media use of deepfakes

Jordan Richard Schoenherr 14 Apr 2023

Oros markets fun and joy across South African townships!

Marketing

Oros markets fun and joy across South African townships!

Issued by Owakhe Media 22 Mar 2023

Argentina's GDM prepares launch of new GMO soy seeds in SA

Agriculture

Argentina's GDM prepares launch of new GMO soy seeds in SA

Ana Mano 1 Mar 2023

Metaverse - crypto or kryptonite for marketing?

Marketing

Metaverse - crypto or kryptonite for marketing?

Issued by icandi CQ 17 Feb 2023

Kantar predicts new viewing behaviours, audience targeting strategies and 'dynamic product placement'

Research

Kantar predicts new viewing behaviours, audience targeting strategies and 'dynamic product placement'

Issued by Kantar 17 Nov 2022

Image supplied: Influencer marketing has evolved over the years

Marketing

Embracing the shift from 'influencer' to 'creator'

Saira Abrahams 14 Jun 2022

Pushy pop-ups go away, we need better user experience

Online Media

Pushy pop-ups go away, we need better user experience

Justin Glanville 22 Mar 2022

Warc rankings for Media 100 revealed

Media

Warc rankings for Media 100 revealed

16 Mar 2022

Emmanuel Kalunga

Trends

#BizTrends2022: How AI and data are shaping e-commerce, delivery as a service

Emmanuel Kalunga 28 Jan 2022

PR & Communications

5 PR trends to incorporate into your 2022 planning

Jean Harkett 13 Jan 2022

Thinking about your media mix - OOH and Google Ads

OOH

Thinking about your media mix - OOH and Google Ads

9 Jun 2021

In-store Media

Smart Media launches Smart Grab & Go at in-store till points

Issued by Smart Media 22 Apr 2021

South Africa's Ugly Betty remake: A local inspired series powered by local talent and local brands

Marketing

South Africa's Ugly Betty remake: A local inspired series powered by local talent and local brands

Kirsten Hassan, Issued by MediaHeads 360 22 Apr 2021

Social media, the overall preferred medium for the younger generation

Research

Social media, the overall preferred medium for the younger generation

18 Dec 2020

Innovation on shelf as plant-based food market grows

FMCG

Innovation on shelf as plant-based food market grows

2 Dec 2020

Does product integration on TV work or not?

TV

Does product integration on TV work or not?

Virginia Hollis 4 Nov 2020

Mediaheads 360 announces new television content integration opportunity

Advertising

Mediaheads 360 announces new television content integration opportunity

Issued by MediaHeads 360 19 Aug 2020

Photo by Edgar Castrejon on .

Retail

The new era of product placement

Kevin Levy 18 Jun 2020

Research

Advertisers should take advantage of a captured audience but show solidarity with the world

Strini Naicker 9 Apr 2020

Taxation & Regulation

Many countries regulate e-cigarettes. South Africa should too

Laura Rossouw 6 Feb 2020

Freddy James, SVP Integrated Programming for HGTV & Food Network. Image supplied.

TV

HGTV's Freddy James shares the secret to the channel's success

Juanita Pienaar 6 Feb 2020

Influencers vs advertising: How has consumer mindset changed the way we buy?

Advertising

Influencers vs advertising: How has consumer mindset changed the way we buy?

amelia neate 30 Jan 2020

Why retailers should harness the power of influencers

Retail Marketing

Why retailers should harness the power of influencers

26 Nov 2019

Southern African shopping centres require a holistic, fluid strategy

Research

Southern African shopping centres require a holistic, fluid strategy

6 Sep 2019

Let me entertain you

Marketing

Let me entertain you

Issued by Dentsu 7 Aug 2019

The new Advertising Regulatory Board governance regarding influencers

Social Media

The new Advertising Regulatory Board governance regarding influencers

Wayne Flemming and Zubeida Goolam 18 Feb 2019

The power to know: How data science is transforming retail

Technology

The power to know: How data science is transforming retail

Marko Salic 23 Jan 2019

Nahoo TV introduces first shopping channel in Ethiopia

TV

Nahoo TV introduces first shopping channel in Ethiopia

11 Oct 2018

Jason Xenopoulos |

Cannes Lions

#CannesLions2018: The Art of Branded Entertainment according to VML's Xenopoulos

Jessica Tennant 22 Jun 2018

Unpacking the era of influencer marketing

Social Media

Unpacking the era of influencer marketing

Ronel De Kock 18 Jun 2018

Mad Men's Roger Sterling (John Slattery) and Don Draper (Jon Hamm). © AMC.

Advertising

Mad Men days are over

Sam Swaine 11 Apr 2018