Measurement | Bizcommunity

News

Some of the country’s top leaders in PR chat about the industry in South Africa, Africa and globally: (L to r:) Lebo Madiba, founder and managing director, the PR Powerhouse, Dustin Chick, partner & managing director Razor Public Relations, Sanesh Maharaj, head of influence, Ogilvy and Nicky James managing director of Tribeca Relations

Marketing & Media

#WPRD2024: Top SA PR leaders reflect on public relations industry

Danette Breitenbach 5 hours

Can you Correlate it? We can

Marketing & Media

Can you Correlate it? We can

Issued by Correlate 1 day

Jacques du Preez appointed to the World Out of Home Organization board

Marketing & Media

Jacques du Preez appointed to the World Out of Home Organization board

Issued by Provantage 1 day

Transforming facility management with Propelair’s innovative asset tracking system

Property

Transforming facility management with Propelair’s innovative asset tracking system

Issued by Propelair SA 10 Jul 2024

How to navigate the fine line between stability and evolution in tracking studies

Marketing & Media

How to navigate the fine line between stability and evolution in tracking studies

Issued by Human8 9 Jul 2024

Dentsu drives innovation in African financial services

Marketing & Media

Dentsu drives innovation in African financial services

Issued by Dentsu 9 Jul 2024

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands

Marketing & Media

Messaging the preferred method for customers to interact with brands says research

9 Jul 2024

Match ball revealed for UEFA European Championships 2024 semi-finals and final

Lifestyle

Match ball revealed for UEFA European Championships 2024 semi-finals and final

8 Jul 2024

Anton Visser, Group COO of SA Business School and Alefbet Learning

HR & Management

Preferential Procurement and what it can do for your B-BBEE score

Anton Visser 8 Jul 2024

Emma Montocchio, Head of Impact Investments at Decusatio

ESG & Sustainability

Impact investing vs sustainable investing: What are the key differences?

Emma Montocchio 4 Jul 2024

Vicinity Media: How we use DOOH in our retail solution

Marketing & Media

Vicinity Media: How we use DOOH in our retail solution

Sharné Daniels, Chanté Naidoo & Olav Westphal, Issued by Vicinity Media 5 Jul 2024

IAB SA’s content marketing committee relaunches as branded entertainment and content committee

Marketing & Media

IAB SA’s content marketing committee relaunches as branded entertainment and content committee

Issued by IAB South Africa 3 Jul 2024

Advertima, PADS4 introduce in-store media player featuring full AI capabilities

Retail

Advertima, PADS4 introduce in-store media player featuring full AI capabilities

27 Jun 2024

Dashni Vilakazi, member of the IAB South Africa Influencer Marketing Committee and Managing Director at The MediaShop. Source: Supplied.

Marketing & Media

Decoding influencer marketing in SA: Challenges, strategies, and impactful insights

Dashni Vilakazi 27 Jun 2024

Internal view of equipment
Source: Canon Central and North Africa

ESG & Sustainability

Canon joins war on plastic waste with new sorting machine to enhance recycling

26 Jun 2024

4 attributes of highly successful entrepreneurs

Entrepreneurship

4 attributes of highly successful entrepreneurs

Ben Bierman, Issued by Business Partners Limited 21 Jun 2024

First-of-a-kind study measures children’s utterances in Southern Bantu languages

Education

First-of-a-kind study measures children’s utterances in Southern Bantu languages

Birgit Ottermann, Issued by North-West University (NWU) 20 Jun 2024

Marketing & Media

Part 1: South Africa Speaks BAV Top 20 Brands in 2024 - Siya Kolisi most esteemed

Dono White 10 Jun 2024

Marketing & Media

Out of Home breaks through 5% barrier

7 Jun 2024

Image supplied. Warc's The Future of Digital Commerce 2024 report highlights e-commerce trends

Marketing & Media

4 trends with an outsized impact on e-commerce going forward

7 Jun 2024

International Accounting Standards Board proposes new disclosures for business acquisitions

Finance

International Accounting Standards Board proposes new disclosures for business acquisitions

Madelie Olivey CA(SA, Issued by SAICA 4 Jun 2024

Keeping up with the Financial Instruments with Characteristics of Equity (FICE)

Finance

Keeping up with the Financial Instruments with Characteristics of Equity (FICE)

Sasha Govender CA(SA), Issued by SAICA 3 Jun 2024

Source: © 123rf Social Media continues to claim a large share of digital spend in SA according to Scopen's Agency Scope SA

Marketing & Media

Digital spend, digital return – and digital snake oil salesmen

4 Jun 2024

Source: © 123rf Google AI is reshaping the digital advertising ecosystem. Why now? asks Geoff Cohen, partner - DY/DX

Marketing & Media

Google's generative AI search is another nail in the content coffin

Geoff Cohen 3 Jun 2024

Source: © Pixabay The BRC will release the Q4 2023 Rams dataset spanning January 2022 to December 2023 in the coming weeks

Marketing & Media

The Q4 2023 Rams dataset set for release

30 May 2024

Source: © 123rf The Interactive Advertising Bureau (IAB) South Africa’s has released the digital publishing audience data for April 2024

Marketing & Media

Media24 digital publishing audience dips in April

Danette Breitenbach 22 May 2024

Cameron Diaz is coming out of retirement and teaming with Jamie Foxx on a new action comedy, Back In Action. Source: Netflix.

Marketing & Media

Netflix reaches 40m users for ad supported plan

Karabo Ledwaba 16 May 2024

The age of generative AI increases energy and water usage with a negative effect on climate goals.

Energy & Mining

Microsoft's climate goals challenged by generative AI investment

Lindsey Schutters 15 May 2024

Jon Kornik, CEO of Plentify

Energy & Mining

Power Cuts worsened by ‘comeback load’ from geysers

Jon Kornik 7 May 2024

Provantage launches SA’s first real-time, place-based media audience measurement tool – Protrack

Marketing & Media

Provantage launches SA’s first real-time, place-based media audience measurement tool – Protrack

Issued by Provantage 30 Apr 2024

Image supplied. Gil Sperling, co-founder and CEO of data-driven adtech company, Flow, in his keynote speech at PPW in Bangkok, Thailand

Marketing & Media

Marketers say goodbye to cookies, hello to first-party data

19 Apr 2024

Marketing & Media

Warc releases The Future of Measurement Report

19 Apr 2024

Why data-driven creative projects fail and 3 steps to ensure success

Marketing & Media

Why data-driven creative projects fail and 3 steps to ensure success

Johan Walters and Calvin van Rensburg, Issued by Incubeta 17 Apr 2024

Source: UN Tourism © For March pageviews have gone up across publishers, except for sports media

Marketing & Media

IOL debuts in Top 10, sporting site numbers fall

15 Apr 2024

Source: © Modern Marketing Kalay Maistry and Dustin Chick, Razor PR, Nevashnee Naicker, Anglo American, and Ryan Woor, M&C Saatchi Talk at the 2023 Sabre EMEA Awards

Marketing & Media

Multiple Sabre Awards for SA PR agencies, with five awards for Razor PR

15 Apr 2024

Source: Wilkinson Architectural Metals. Alex Forbes headquarters.

Finance

AlexForbes joins sustainability consulting with Alternative Prosperity Group

12 Apr 2024

Jaco Lintvelt appointed as the new managing director of Incubeta Africa

Marketing & Media

Jaco Lintvelt appointed as the new managing director of Incubeta Africa

Issued by Incubeta 11 Apr 2024

OceanHub Africa launches 5th acceleration programme for ocean-minded startups

Entrepreneurship

OceanHub Africa launches 5th acceleration programme for ocean-minded startups

10 Apr 2024

Provantage and T+W launch Ant Lion - A full service digital content agency

Marketing & Media

Provantage and T+W launch Ant Lion - A full service digital content agency

Issued by Provantage 10 Apr 2024

Source: © Breakingpic Radio is in a good place as the latest Radio Audience Measurement (Rams) data shows says the BRC of SA

Marketing & Media

Radio thriving in South Africa, says latest Rams data

4 Apr 2024

Google Analytics is still a powerful tool in these AI dominated times.

ICT

Google gives Universal Analytics shutdown 1 July deadline

Lindsey Schutters 3 Apr 2024

Source: Stefan Els. Pieter Neethling and Christine Steenkamp in the high resolution laser spectroscopy laboratory in the Department of Physics at Stellenbosch University.

Healthcare

Stellenbosch physicists pioneer hi-tech cancer therapy protocol

2 Apr 2024

Image supplied. The IAB South Africa Bookmark Awards has announced its 2024 jury panels with nine panels this year

Marketing & Media

IAB Bookmark Awards announces 2024 jury panels

28 Mar 2024

7 South African PR agencies on Provoke Media 2024 EMEA campaign shortlist

Marketing & Media

7 South African PR agencies on Provoke Media 2024 EMEA campaign shortlist

Danette Breitenbach 27 Mar 2024

Tim Bleakley in South Africa. Source: Supplied.

Marketing & Media

Ocean Outdoor Group's CEO discusses growth potential in sub-Saharan Africa's DOOH sector

13 Mar 2024

BD-Nav launches cross-retailer collaboration programme

Retail

BD-Nav launches cross-retailer collaboration programme

13 Mar 2024

Global polycrisis requires transformative philanthropy

ESG & Sustainability

Global polycrisis requires transformative philanthropy

Issued by Next Generation 12 Mar 2024

Oppo launches Oppo Watch X in South Africa

ICT

Oppo launches Oppo Watch X in South Africa

Issued by Oppo 8 Mar 2024