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YouKnow Technologies unveils new services and leadership appointments to elevate local martech solutions

Marketing & Media

YouKnow Technologies unveils new services and leadership appointments to elevate local martech solutions

Issued by YOUKNOW Technologies 16 Jul 2024

Source: © 123rf Shop! South Africa has announced the industry leaders and influencers for its second annual Outstanding Shopper Marketing Awards (OSMA)

Marketing & Media

Shop! South Africa announces judging panel for Outstanding Shopper Marketing Awards

12 Jul 2024

Former Accenture Song media lead joins Ikawu Media

Marketing & Media

Former Accenture Song media lead joins Ikawu Media

Issued by Ikawu Media 18 Jun 2024

Source: © 123rf First-party data stands as a cornerstone of understanding customer behaviours, preferences, and patterns says Gil Sperling and Dan Levy of Flow

Marketing & Media

Retail marketing: The demise of the third-party cookie, the rise of first-party data

6 Jun 2024

Empowering Africa through technology: Insights from Sentech Africa Tech Week 2024

Marketing & Media

Empowering Africa through technology: Insights from Sentech Africa Tech Week 2024

Issued by Topco Media 31 May 2024

Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024

Marketing & Media

A clear and confident shift in marketing technology as CMOs embrace AI

22 May 2024

Source: © 123rf As marketing agencies continue to seek ways to deliver the goods, we are seeing ‘old agency’ bumping up against ‘slick martech’, writes Johanna McDowell, CEO of the Independent Agency Search & Selection Company (IAS) and Scopen partner

Marketing & Media

Creating a “magic middle”, not a “them and us” of brand vs performance

Johanna McDowell 29 Apr 2024

Rogerwilco enhances digital marketing through AI-based neuroscience product

Marketing & Media

Rogerwilco enhances digital marketing through AI-based neuroscience product

Issued by Rogerwilco 27 Feb 2024

Renard van Blerk to add to the JEC Rand Show team offering

Marketing & Media

Renard van Blerk to add to the JEC Rand Show team offering

Issued by Rand Show 2 Feb 2024

#BizTrends2024: Leilah Potter - Pretend it doesn't exist or jump on the bandwagon, but AI is transforming the creative agency

Marketing & Media

#BizTrends2024: Leilah Potter - Pretend it doesn't exist or jump on the bandwagon, but AI is transforming the creative agency

Leilah Potter 2 Feb 2024

Image source: wirestock –

HR & Management

Annual Ad Talent Salary Survey: Know your worth

25 Jan 2024

#BizTrends2024: Chelsea Owens - 4 digital marketing trends that will shift the needle in 2024

Marketing & Media

#BizTrends2024: Chelsea Owens - 4 digital marketing trends that will shift the needle in 2024

Chelsea Owens 26 Jan 2024

#BizTrends2024: Mike Saunders - The tension between technology and humanity

Marketing & Media

#BizTrends2024: Mike Saunders - The tension between technology and humanity

Danette Breitenbach 12 Jan 2024

Hanno Botha says we need to balance a human centered approach with AI. Source: Supplied.

Marketing & Media

#BizTrends2024: AI will fully transform the marketing industry, says Ford SA's Hanno Botha

Hanno Botha 12 Jan 2024

Source: © 123rf Upstream CMO, Chrysa Karamanidi, and head of product & growth, Katerina Matthaiou, highlight the importance of deploying omnichannel marketing strategies and why martech can accelerate their adoption

Marketing & Media

The importance of deploying omnichannel marketing strategies and why martech can accelerate their adoption

12 Dec 2023

Marketing & Media

Rocketseed unveils brand refresh to lead in one-to-one email marketing

Issued by Rocketseed 26 Sep 2023

Social Places introduces Asset Bank, a game-changing feature for its social suite

Marketing & Media

Social Places introduces Asset Bank, a game-changing feature for its social suite

Leroy Meyer, Issued by Social Places 1 Sep 2023

The transformative journey of TLC Worldwide Africa: From marketing agency to martech powerhouse

Marketing & Media

The transformative journey of TLC Worldwide Africa: From marketing agency to martech powerhouse

Theo Clarke, Issued by TLC Worldwide Africa 16 Aug 2023

Source: © 123rf Munyaradzi Nyikavaranda, says with data maturity is set to become a key concern for many businesses going forward, steering away from ‘data for data’s sake’ is key

Marketing & Media

Exclusive: Driving data maturity: Beyond data for data's sake

Munyaradzi Nyikavaranda 28 Jun 2023

TLC Worldwide Africa launches Cosmos - The revolutionary consumer rewards and insights platform

Marketing & Media

TLC Worldwide Africa launches Cosmos - The revolutionary consumer rewards and insights platform

Issued by TLC Worldwide Africa 7 Jun 2023

Source © Myriam Jessier New research is highlighting the importance of data and analytics for marketers working to protect budgets and prove ROI in 2023

Marketing & Media

Data and analytics important to protect budgets and prove ROI

19 May 2023

Incubeta directors Chelsea Owens and Niamh NicLiam. Source: Supplied.

Marketing & Media

#EcomAfrica: The dating game of marketing

Karabo Ledwaba 24 Apr 2023

Marketing & Media

Global trends show brands value collaborative agencies

28 Mar 2023

Source © alphaspirit The fieldwork for Agency Scope South Africa 2023/2024 is set to make tracks in May,

Marketing & Media

Agency Scope SA: Divulging what marketers really think

17 Mar 2023

Dentsu launches Procurement Academy for media and creative agencies

Marketing & Media

Dentsu launches Procurement Academy for media and creative agencies

Issued by Dentsu 8 Feb 2023

Image source: Denis Ismagilov –

HR & Management

Annual Ad Talent Salary Survey

25 Jan 2023

Spotlight on the future of commerce at next ECOM Africa in April 2023

Retail

Spotlight on the future of commerce at next ECOM Africa in April 2023

Issued by Kinetic Events 7 Dec 2022

Swipe iX and New Media launch joint innovation lab

Marketing & Media

Swipe iX and New Media launch joint innovation lab

Issued by New Media 23 Aug 2022

Retail

How to compete with the e-commerce giants this Black Friday

James Bayhack 2 Aug 2022

Marketing & Media

Should I be insourcing or outsourcing my digital marketing?

Jacques Du Bruyn 2 Aug 2022

Image supplied: Bronwyn Pretorius, executive head of marketing at Mukuru

Marketing & Media

#BehindtheSelfie: Bronwyn Pretorius, executive head of marketing at Mukuru

Emily Stander 27 Jul 2022

World's most trusted customer engagement platform, MoEngage, now available in SA

Marketing & Media

World's most trusted customer engagement platform, MoEngage, now available in SA

Issued by Rogerwilco 31 May 2022

Precision marketing isn't a new concept

Marketing & Media

Precision marketing isn't a new concept

Muzi Mthombeni 17 May 2022

Incubeta's CEO on e-commerce, automation and entering the metaverse

Marketing & Media

Incubeta's CEO on e-commerce, automation and entering the metaverse

Evan-Lee Courie 25 Mar 2022

Image source: © Ion Chiosea –

HR & Management

2022 Ad Talent Salary Survey: What are you worth?

3 Feb 2022

3 ways to set your e-commerce journey up for success in 2022

Retail

3 ways to set your e-commerce journey up for success in 2022

18 Jan 2022

#BizTrends2022: Digital transformation is dead! What's next?

Marketing & Media

#BizTrends2022: Digital transformation is dead! What's next?

Johan Walters 7 Jan 2022

#BizTrends2022: View from on top of the world

Marketing & Media

#BizTrends2022: View from on top of the world

Cesar Vacchiano 7 Jan 2022

#LetsTalkDigital: The Convergence of Creative and Media: Ryan Sauer, King James Group

Marketing & Media

#LetsTalkDigital: The Convergence of Creative and Media: Ryan Sauer, King James Group

11 Nov 2021

Building a growth-centred digital marketing budget for 2022

Marketing & Media

Building a growth-centred digital marketing budget for 2022

2 Nov 2021

The challenge of martech and automation

Marketing & Media

The challenge of martech and automation

Paula Sartini 20 Sep 2021

5 ways boards can give CMOs the support they need to achieve success

Marketing & Media

5 ways boards can give CMOs the support they need to achieve success

Issued by Incubeta 9 Sep 2021

Marketing & Media

Making a great social media strategy - Part 2

Tammy Tal 18 Aug 2021