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Customer insights | Bizcommunity

News

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
Marketing & Media
Messaging the preferred method for customers to interact with brands says research

9 Jul 2024

Pictured: Mic Mann
Education
Education in the spotlight at Singularity South Africa Summit 2024

Issued by Mann Made 5 Jul 2024

Research in times of change
Marketing & Media
Research in times of change

Issued by Livingfacts 2 Jul 2024

Tag Collective: Innovation for Africa
Marketing & Media
Tag Collective: Innovation for Africa

Issued by Tag Collective 26 Jun 2024

How to handle customer complaints
Retail
How to handle customer complaints

21 Jun 2024

Plans announced for Singularity Summit 2024
Marketing & Media
Plans announced for Singularity Summit 2024

Issued by Mann Made 23 May 2024

Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024
Marketing & Media
A clear and confident shift in marketing technology as CMOs embrace AI

22 May 2024

Amazon is coming and it’s going to be Big! Or is it?
Marketing & Media
Amazon is coming and it’s going to be Big! Or is it?

Daniel Malan, Issued by Dentsu 10 Apr 2024

Pepkor launches +more digital rewards programme
Retail
Pepkor launches +more digital rewards programme

28 Mar 2024

Location intelligence is the secret weapon of data-driven banking
Finance
Location intelligence is the secret weapon of data-driven banking

Issued by AfriGIS 13 Mar 2024

Absa declares bold new business and brand promise across all of its markets
Marketing & Media
Absa declares bold new business and brand promise across all of its markets

Issued by OnPoint PR 23 Feb 2024

Ask Afrika makes bold appointments for global expansion
Marketing & Media
Ask Afrika makes bold appointments for global expansion

Issued by Ask Afrika 25 Jan 2024

Demystifying category management for small retailers operating in low data environments.
Retail
Demystifying category management for small retailers operating in low data environments.

Bernhardt van der Merwe 24 Jan 2024

Hazel Chimhandamba appointed Hollard CMO, pan-African expertise key
Marketing & Media
Hazel Chimhandamba appointed Hollard CMO, pan-African expertise key

23 Nov 2023

Building loyalty: the art of personalised brand experiences and advocacy
Retail
Building loyalty: the art of personalised brand experiences and advocacy

Tushar Vaishnavi 9 Nov 2023

Marketing UpClose&Personal: Insights and reflections from the Nedbank IMC 2023 Conference
Marketing & Media
Marketing UpClose&Personal: Insights and reflections from the Nedbank IMC 2023 Conference

Issued by IMC Conference 31 Oct 2023

Capturing the value within customer data
Retail
Capturing the value within customer data

21 Sep 2023

Carl Thomen is the product marketing lead at Peach Payments. Source: Supplied.
Marketing & Media
#BehindtheBrandManager: Carl Thomen, product marketing lead at Peach Payments

Karabo Ledwaba 11 Sep 2023

Generative AI ushers in a new era for retail
Retail
Generative AI ushers in a new era for retail

22 Aug 2023

Source: © 123rf Generative AI is opening up major opportunities for CX professionals
Retail
Research shows generative AI set to transform CX

2 Aug 2023

The event will be held in August. Source: Supplied.
Retail
4 key insights from leading brands in the CX industry

26 Jul 2023

The power of personalisation in 2023
Marketing & Media
The power of personalisation in 2023

Nick Durrant, Issued by Bluegrass Digital 17 Jul 2023

How different are B2B and B2C customers, truly?
Marketing & Media
How different are B2B and B2C customers, truly?

Paul Middleton, Issued by Ebony+Ivory 12 Jul 2023

Source © Niall Wiggan In South Africa, loyalty programme owners are working hard to meet their customers and members where they are, now
Retail
7 loyalty programmes trends

20 Jun 2023

Unlocking the power of Salesforce: How V5 Digital can help your business grow
Marketing & Media
Unlocking the power of Salesforce: How V5 Digital can help your business grow

Issued by V5 Digital 11 May 2023

#ATMDubai: Enhancing the customer experience through AI
Tourism & Travel
#ATMDubai: Enhancing the customer experience through AI

Robin Fredericks 5 May 2023

Township e-commerce startup Yebo Fresh secures R78m to fuel expansion
Retail
Township e-commerce startup Yebo Fresh secures R78m to fuel expansion

1 Feb 2023

Source: © Yan Krukau Brand resilience comes from the depth of your relationship with clients
Marketing & Media
The importance of brand resilience

30 Dec 2022

Source:
Marketing & Media
Data key to reaching customers during tough economic times

Zuko Mdwaba 8 Nov 2022

Image supplied: Pierre Coetzee, marketing manager at Letsema Consultancy
Marketing & Media
#BehindtheSelfie: Pierre Coetzee, marketing manager at Letsema Consultancy

Emily Stander 26 Oct 2022

Pick n Pay introduces premium range of private label products
Retail
Pick n Pay introduces premium range of private label products

28 Jul 2022

Source: © CMO Council A new report show that 62% of marketers are only moderately confident (or worse) in their data, analytics and insights systems
Marketing & Media
Two-thirds of global marketers lack confidence in their data, analytics and insights

12 Jul 2022

Supplied: From left: Angela Franken, campaign manager; Irina Vlad, MD and Bianca Uys, commercial director.
Marketing & Media
Interpreting data to drive dynamic creative

1 Jun 2022

Source:
Marketing & Media
Zoho Corporation launches unified marketing platform

11 May 2022

#EcomAfrica: Online retail beyond the pandemic, with OneDayOnly's Laurian Venter
Retail
#EcomAfrica: Online retail beyond the pandemic, with OneDayOnly's Laurian Venter

Lauren Hartzenberg 12 Apr 2022

10 ways to meet 2022 digital marketing trends using your email signature
Marketing & Media
10 ways to meet 2022 digital marketing trends using your email signature

Issued by Rocketseed 10 Feb 2022

#Newsmaker: Sharon Keith settles in as marketing director at Heineken SA
Marketing & Media
#Newsmaker: Sharon Keith settles in as marketing director at Heineken SA

Evan-Lee Courie 8 Feb 2022

8 software development trends improving the shopping experience
ICT
8 software development trends improving the shopping experience

Nick Durrant 25 Jan 2022

Source: FutureLife
Retail
FutureLife goes direct to consumer

21 Jan 2022

Source: © Wavebreak Media Ltd
Marketing & Media
Creating great digital experiences in 2022

Greg Gatherer 3 Jan 2022

The 5 most in-demand tech careers in 2022
ICT
The 5 most in-demand tech careers in 2022

8 Dec 2021

Source:
Marketing & Media
Developing a unified voice and view of the customer

Kelvin Jonck 3 Dec 2021

#BizTrends2022: Measuring the business of marketing
Marketing & Media
#BizTrends2022: Measuring the business of marketing

Dale Hefer 5 Jan 2022

Locating the future with the power and potential of Gis
Marketing & Media
Locating the future with the power and potential of Gis

Issued by AfriGIS 19 Nov 2021

Effective CX begins with optimisation of operations
Marketing & Media
Effective CX begins with optimisation of operations

Haydn Townsend 28 Sep 2021

SMS solutions essential for an inclusive business strategy in SA
Marketing & Media
SMS solutions essential for an inclusive business strategy in SA

Greg Chen, Issued by Hook, Line & Sinker 25 Aug 2021

Source: Supplied
Retail
Democratising payments: Why platform tech is a game-changer

3 Aug 2021

Omnisient raises $ 1.4m for global expansion
Entrepreneurship
Omnisient raises $ 1.4m for global expansion

13 Jul 2021

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