Chief marketing officer | Bizcommunity

News

Bronwyn Pretorius, Ackermans' new CMO, champions retail innovation in SA

Retail Marketing

Bronwyn Pretorius, Ackermans' new CMO, champions retail innovation in SA

Evan-Lee Courie 6 hours

Advertising

Smart brands rein in ad spending when a rival faces a setback − here’s why

Vivek Astvansh 5 Feb 2025

Dr Melanie van Rooy. Source: Supplied.

Marketing

#BizTrends2025: Dr Melanie van Rooy, CMO at Clicks - Experiential marketing key to retail future

Melanie van Rooy 31 Jan 2025

#BizTrends2025: Bettabets Mathabo Sekhonyana - Dispelling the dazzle: A closer look at AI's real potential

Digital

#BizTrends2025: Bettabets Mathabo Sekhonyana - Dispelling the dazzle: A closer look at AI's real potential

Mathabo Sekhonyana 30 Jan 2025

Omnisient launches AI tool to bring ChatGPT-like simplicity to drawing answers from complex data

Data & Analytics

Omnisient launches AI tool to bring ChatGPT-like simplicity to drawing answers from complex data

Issued by Omnisient 24 Jan 2025

#BizTrends2025: Curating the future - what lies ahead for low-cost air travel in Africa

Trends

#BizTrends2025: Curating the future - what lies ahead for low-cost air travel in Africa

Kirby Gordon 21 Jan 2025

Cannes Lions

#Cannes2025: 3 top creatives from continent named jury presidents

Danette Breitenbach 17 Jan 2025

Tourism

Lisa Nel joins City Sightseeing South Africa as marketing and brand manager

16 Jan 2025

Throwback Cinema promotion returns for ‘Janu-worry’ into February

Film

Throwback Cinema promotion returns for ‘Janu-worry’ into February

8 Jan 2025

Ifeoma Jibunoh the chief marketing officer at Cassava Technologies examines the role of curiosity in marketing (Image supplied)

Marketing

3 key considerations in harnessing curiosity in marketing

Ifeoma Jibunoh 11 Dec 2024

Metropolitan's “No. 1 for our No. 1s” campaign, created by Grey South Africa, flips the script on customer service (Image supplied)

Advertising

#BehindtheCampaign: Metropolitan's No. 1 for our No. 1s shows what exceptional service is

13 Dec 2024

Marketing

Warc finds two-thirds of marketers remain optimistic about 2025 despite budget constraints

9 Dec 2024

The African continent has five jury members represented on the Gerety Awards Grand Jury for 2025 - two from SA, and one each from Nigeria, Kenya and the Côte D'Ivoire (Image supplied)

Advertising

5 Gerety Awards Grand Jury members for 2025 from the African continent

3 Dec 2024

Source: Bizcommunity The 2024 Telkom Radio Awards took place last night, Saturday 30 November where 702 won the Commerical Station of the Year

Radio & Audio

All the 2024 Telkom Radio Awards, Hot 1027 wins Most Loyal Listeners Awards

1 Dec 2024

Ogilvy leads Assegai Awards with 46 wins across 10 clients

Marketing

Ogilvy leads Assegai Awards with 46 wins across 10 clients

Issued by Ogilvy South Africa 28 Nov 2024

PayJustNow's CGI ads set new BNPL benchmark

Artificial Intelligence

PayJustNow's CGI ads set new BNPL benchmark

26 Nov 2024

M-Net Group of Channels wins Marketing Team of the Year at Promax Awards

Marketing

M-Net Group of Channels wins Marketing Team of the Year at Promax Awards

Issued by MultiChoice 11 Nov 2024

The Hussar Grill celebrates 60 years of culinary excellence with an unforgettable evening

Events

The Hussar Grill celebrates 60 years of culinary excellence with an unforgettable evening

Issued by OnPoint PR 7 Nov 2024

Ogilvy’s the most awarded and most effective agency at Effies 2024

Advertising

Ogilvy’s the most awarded and most effective agency at Effies 2024

Issued by Ogilvy South Africa 6 Nov 2024

[UPDATED]: From Amazon to Massmart: discover Black Friday deals in South Africa

Retail

[UPDATED]: From Amazon to Massmart: discover Black Friday deals in South Africa

Evan-Lee Courie 26 Nov 2024

Source: Supplied. Albertinah Kekana chief executive officer of RBH; Nana Phiri head corporate client groups at RMB, and Colleen Larson, chief executive officer at Business Engage.

Venture Capital

Royal Bafokeng Holdings wins big at Gender Mainstreaming Awards

5 Nov 2024

Ster-Kinekor’s Vision Mission assists eye care health across SA

Film

Ster-Kinekor’s Vision Mission assists eye care health across SA

30 Oct 2024

Spur celebrates 57 years as South Africa’s happy place with a nationwide celebration

Food Services

Spur celebrates 57 years as South Africa’s happy place with a nationwide celebration

Issued by OnPoint PR 30 Oct 2024

FlySafair launches Cape Town-Windhoek flights to boost regional travel

Travel

FlySafair launches Cape Town-Windhoek flights to boost regional travel

24 Oct 2024

Source: © Bizcommunity The 2023 AdFcous Awards winners. The finalists for 2024 have been announced and the winners will be announced on 27 November

Advertising

Creative giants TBWA and Ogilvy headline AdFocus Awards 2024 finalists

24 Oct 2024

Sanlam revealed that the comedy show was in fact a marketing campaign. Source: Supplied.

Marketing

Sanlam teams up with Mpho Popps for financial literacy marketing campaign

23 Oct 2024

Ogilvy brings 19 Loeries home with its clients at the 2024 awards

Loeries Creative Week

Ogilvy brings 19 Loeries home with its clients at the 2024 awards

Issued by Ogilvy South Africa 23 Oct 2024

Techsys and Momentum empower South African women with AI-driven job platform: #SheOwnsHerSuccess

Digital

Techsys and Momentum empower South African women with AI-driven job platform: #SheOwnsHerSuccess

Issued by Techsys Digital 18 Oct 2024

Pernod-Ricard's Nthabi Motsoeneng to chair Warc Awards for Middle East & Africa 2025 jury

Marketing

Pernod-Ricard's Nthabi Motsoeneng to chair Warc Awards for Middle East & Africa 2025 jury

17 Oct 2024

Cape Town, NYC, and Berlin join forces to redefine travel

Travel

Cape Town, NYC, and Berlin join forces to redefine travel

10 Oct 2024

Levi’s reaffirms its place in pop culture with new campaign featuring Beyoncé

Retail Marketing

Levi’s reaffirms its place in pop culture with new campaign featuring Beyoncé

10 Oct 2024

Telkom and Levergy win big at 2024 Prism and New Gen Awards for Stand Tall campaign

PR & Communications

Telkom and Levergy win big at 2024 Prism and New Gen Awards for Stand Tall campaign

Issued by Levergy 1 Oct 2024

(Image supplied) Virgin Active's global Leave the cult, Join the club campaign has premiered this September

Branding

Virgin Active’s new campaign Leave the cult, Join the club cuts through wellness fiction

25 Sep 2024

Retail Marketing

Shoprite reaffirms 45 year old brand promise in new campaign

25 Sep 2024

Legacy Lifestyle wins South African Loyalty Awards 'Best Programme of the Year' in Travel and Hospitality

CRM, CX, UX

Legacy Lifestyle wins South African Loyalty Awards 'Best Programme of the Year' in Travel and Hospitality

Issued by 1Africa Consulting 23 Sep 2024

South Africa’s heritage: A journey to learn and inspire future travellers

Tourism

South Africa’s heritage: A journey to learn and inspire future travellers

Thembisile Sehloho 23 Sep 2024

Takealot's Heritage Design Challenge returns

Design & Manufacturing

Takealot's Heritage Design Challenge returns

12 Sep 2024

Branding

Inside Cell C’s bold new brand identity with Shift

10 Sep 2024

Source: Bob Adams via

Travel

FlySafair launches new Cape Town to Windhoek route

3 Sep 2024

Hollard reveals rebranding as it expands into Africa

Insurance & Actuarial

Hollard reveals rebranding as it expands into Africa

30 Aug 2024

HMD launching a Barbie phone that doesn't advance women's rights is very 2024.

Mobile & Apps

HMD launches retro Barbie flip phone, but forgets women empowerment

Lindsey Schutters 28 Aug 2024

Red Star SA shines at IAB Bookmark Awards with Heineken Beverages South Africa campaigns

IAB Bookmarks Awards

Red Star SA shines at IAB Bookmark Awards with Heineken Beverages South Africa campaigns

Issued by Dentsu 27 Aug 2024

Cannes Lions

Black At Cannes announces African Creative Fund and sponsored Cannes 2025 trip

27 Aug 2024

#OrchidsandOnions: Showmax and Eric Cantona make a scene in the name of marketing

#OrchidsandOnions

#OrchidsandOnions: Showmax and Eric Cantona make a scene in the name of marketing

Brendan Seery 26 Aug 2024

Source: © 123rf While AI, customer behavioural data, and the Internet of Things (IoT) can personalise customer interactions, they also pose significant security risks

Marketing

Safeguard and grow brand trust through a strong CMO-CISO partnership

26 Aug 2024

Daily Maverick launches a new webinar series which promises to be a #Masterclass

Marketing

Daily Maverick launches a new webinar series which promises to be a #Masterclass

Issued by Daily Maverick 23 Aug 2024

Streaming platform Showmax launched its Premier League mobile subscription with a surprising marketing stunt starring Eric Cantona. Image supplied

Advertising

Fans love Showmax's Premier League launch marketing stunt with Eric Cantona

21 Aug 2024

K.O. named Martell ambassador

Food & Wine

K.O. named Martell ambassador

20 Aug 2024

Simba’s KFC Original Recipe flavoured potato chips now available

FMCG

Simba’s KFC Original Recipe flavoured potato chips now available

19 Aug 2024