Advertising | Bizcommunity

Advertising | Bizcommunity

News

RCL vs Berkley: Bumpy legal battle over smooth mageu packaging

IP Law

RCL vs Berkley: Bumpy legal battle over smooth mageu packaging

Nishaat Slamdien 7 hours

The hidden cost of dull, bland and boring

Media

The hidden cost of dull, bland and boring

Issued by MediaHeads 360 9 hours

Publicis Groupe Africa CEO, Koo Govender, appointed as judge for prestigious Gerety Awards

Advertising

Publicis Groupe Africa CEO, Koo Govender, appointed as judge for prestigious Gerety Awards

Issued by Publicis Groupe Africa 10 hours

Source: © 123rf Founder and head social media strategist at Emma Is Social, Emma-Jane Truter, discusses how a business could align its social media strategy with its business goals

Social Media

From brand awareness to sales: Mastering social media for your business

Emma-Jane Truter 9 hours

Advertising

Oscars reach unprecedented demand with sold-out ads and A-list sponsors

11 hours

Can alternative education systems save South Africa’s students in 2025?

Higher Education

Can alternative education systems save South Africa’s students in 2025?

Di Charton 27 Feb 2025

A recent Effie SA Dialogue Series that took place at Nedbank in Sandton saw a panel take on this discussion under the banner, Inside Effie’s winning strategies, from strategy to results, elevating marketing effectiveness. The panelists (L to r): Carl Willoughby, Effie SA Grand Judge and CCO TBWA, Nicole Shub, CMO Pineapple and 2024 Grand Effie SA winner, Refilkwe Maluleke, Effie SA Jury co-chair and head of marketing Discovery Health, Shaun Dix, global service line leader, creative excellence, Ipsos and moderator Silas Matlala Gibs.

Advertising

Inside Effie’s winning strategies: The hallmarks of an effective campaign

Danette Breitenbach 3 days

Sansa Moon mission tracking a stark reminder of global cooperation

Telecoms & Networks

Sansa Moon mission tracking a stark reminder of global cooperation

27 Feb 2025

The new marketing funnel: How community influence drives conversions

Marketing

The new marketing funnel: How community influence drives conversions

Issued by Brand Influence Agency 27 Feb 2025

Source: © More About Advertising

Marketing & Media

WPP’s 2024 preliminary results see shares plunge 16% to a four year low

27 Feb 2025

Tuned in for 35 years

Radio & Audio

Tuned in for 35 years

Issued by Algoa FM 27 Feb 2025

A preview of the full album can be heard on HyperFollow, and will be available on Spotify, Apple Music and iTunes.

Artificial Intelligence

AI and hip hop converge in Sherina Florence's promotional album for The One Show

27 Feb 2025

Naked’s #GetNakedAnywhere campaign has turned an Out of Home (OOH) billboard campaign into a viral TikTok trend, with the top two videos racking up 3.8 million and 3.2 million organic views and total campaign views of nearly 20 million (Image supplied)

Advertising

Naked's #GetNakedAnywhere: From OOH billboard campaign to viral TikTok trend

27 Feb 2025

All the latest packaging and printing trends at Propak Africa and co-located shows

Packaging

All the latest packaging and printing trends at Propak Africa and co-located shows

Issued by PROPAK AFRICA 2025 26 Feb 2025

Advertising

Reliance plans to dominate Indian Premier League ads post-Disney merger using neuroscience

26 Feb 2025

Made for you: Tailored solutions driving growth of SA’s long-term insurance industry

Insurance & Actuarial

Made for you: Tailored solutions driving growth of SA’s long-term insurance industry

Issued by Insight Survey 26 Feb 2025

(Image supplied)

IAB Bookmarks Awards

Invitation to young professionals to join IAB Bookmarks Learner Jury

26 Feb 2025

Why South Africa’s top companies advertise on BusinessTech

Online Media

Why South Africa’s top companies advertise on BusinessTech

Issued by Broad Media 26 Feb 2025

Running your business on a budget?

Entrepreneurship

Running your business on a budget?

Issued by Business Partners Limited 25 Feb 2025

RAPT BizTrendsTV: Li Ndube on Afro-optimism - African growth vs Western degrowth

Trends

RAPT BizTrendsTV: Li Ndube on Afro-optimism - African growth vs Western degrowth

Danette Breitenbach 25 Feb 2025

Andrea Quaye and Sbusiso Khumalo are on the list.

Advertising

2025 Dare list unveils next-gen Black leaders in creativity

25 Feb 2025

#OrchidsandOnions: "Istanbul is the new cool" – A look at GoTürkiye’s latest campaign

#OrchidsandOnions

#OrchidsandOnions: "Istanbul is the new cool" – A look at GoTürkiye’s latest campaign

Brendan Seery 25 Feb 2025

Year of excellence for Location Bank and our clients – major achievements and milestones

Digital

Year of excellence for Location Bank and our clients – major achievements and milestones

Issued by Location Bank 25 Feb 2025

Media & Entertainment Law

Google, Meta face penalties for anti-competitive behaviour towards SA news media

Nqobile Dludla 24 Feb 2025

Media

MDPMI provisional report findings against tech giants - Google, Meta, Microsoft, OpenAI, X, TikTok

25 Feb 2025

Primedia Out-of-Home appoints Genevieve Coward as deputy chief executive officer

OOH

Primedia Out-of-Home appoints Genevieve Coward as deputy chief executive officer

Issued by Primedia Out-of-Home 24 Feb 2025

Triple industry award winner talks marketing effectiveness and delivering results that matter

Events & Conferencing

Triple industry award winner talks marketing effectiveness and delivering results that matter

Issued by IMC Conference 24 Feb 2025

Multichannel advertising a necessity to meet SA shoppers' current needs

Research

Multichannel advertising a necessity to meet SA shoppers' current needs

Issued by Spark Media 24 Feb 2025

#CreativeCircle: Is South African design lacking consciousness?

Design

#CreativeCircle: Is South African design lacking consciousness?

Shane de Lange 24 Feb 2025

The marketing shake-up: Why 2025 is a turning point

Marketing

The marketing shake-up: Why 2025 is a turning point

Issued by AAA School of Advertising 24 Feb 2025

The two mayo brands look similar in packaging. Source: ARB.

Advertising

ARB rules Bellisima mayonnaise packaging mimics Hellmann’s

Karabo Ledwaba 24 Feb 2025

Publicis West Africa partners Lancaster University, Ghana for International Relations Week

Education

Publicis West Africa partners Lancaster University, Ghana for International Relations Week

Issued by Publicis Groupe Africa 24 Feb 2025

Airport Ads awarded Lanseria Airport media rights tender

OOH

Airport Ads awarded Lanseria Airport media rights tender

Issued by Provantage 24 Feb 2025

Advertising

Controversy erupts over R28m spent on NHI marketing

24 Feb 2025

How entrepreneurs can cut costs without compromising quality

SMEs

How entrepreneurs can cut costs without compromising quality

21 Feb 2025

Advertising

KFC’s Streetwise brand joins forces with Khuli Chana, Blxckie and 25K for Original Feeds Original campaign

21 Feb 2025

Marketing

Expert panel to announce winners at IMM Awards dinner

21 Feb 2025

The Loeries Young Creatives Showcase is opens for entries. The winners will not only gain bragging rights but will also secure a spot as finalists for the Loeries Young Creatives Award, to be presented at the annual Loerie Awards (Image supplied)

Youth Marketing

#Loeries2025: Loeries Young Creatives Showcase opens for entries

21 Feb 2025

Image supplied.

IAB Bookmarks Awards

IAB SA launches Bookmark Awards Masterclasses

21 Feb 2025

Vicinity Media disrupts DOOH measurement with industry leading data and analytics

OOH

Vicinity Media disrupts DOOH measurement with industry leading data and analytics

Issued by Vicinity Media 27 Feb 2025

Leaders from Google, Havas, and VML join AME Awards advisory board

Advertising

Leaders from Google, Havas, and VML join AME Awards advisory board

21 Feb 2025

Albert de Andrade joins the Sauce Advertising team

Advertising

Albert de Andrade joins the Sauce Advertising team

Phil Manners, Issued by Sauce Advertising 21 Feb 2025

ACA to host AI in Advertising Forum: Exploring impact, innovation, and industry readiness

Advertising

ACA to host AI in Advertising Forum: Exploring impact, innovation, and industry readiness

Issued by Association for Communication and Advertising 19 Feb 2025

Online Media

Put your brand top-of-mind with display banners on Daily Investor

Issued by Broad Media 19 Feb 2025

Source: © Sitges Luxury Rentals Scopen has completed the 24th edition of Agency Scope in Spain. It found that Barcelona's agencies have longer relationships than other cities in the country

Marketing

Agency Scope Spain Part 2: Satisfaction with agencies as marketers adapt to changing times

20 Feb 2025

Social Media

20 years of YouTube: 8 key innovations that have helped the video platform achieve its success

Alex Connock 18 Feb 2025

From paid media to Pavlov: The psychology of performance marketing

Marketing

From paid media to Pavlov: The psychology of performance marketing

Issued by Correlate 18 Feb 2025

Branding

Diary of a CMO: How can I protect my brand against copycats?

Mary Kyriakidi and Peter Aiken, Issued by Kantar 18 Feb 2025

Ster-Kinekor Cannes Young Lions Competition 2025 opens, hosts live Masterclass for young creatives

Cannes Lions

Ster-Kinekor Cannes Young Lions Competition 2025 opens, hosts live Masterclass for young creatives

18 Feb 2025