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Ogilvy scoops IAS Agency Credentials Award for the second year running, closely followed by Boomtown

Advertising

Ogilvy scoops IAS Agency Credentials Award for the second year running, closely followed by Boomtown

Issued by DMASA 21 Nov 2024

Source: © 123rf The sixth wave of the Agency Scope study in South Africa will begin in May 2025

Research

Agency Scope 2025 to include more marketing and agency professionals

14 Nov 2024

Judges of the IAS Agency Credentials Award announced

Advertising

Judges of the IAS Agency Credentials Award announced

Issued by DMASA 16 Aug 2024

Marketing

Scopen study finds Nedbank, Nando's and Absa top three brands for professionals to work with

4 Apr 2024

Source: © Melpomen 123rf Ogilvy, Joe Public and TBWA as well as Carat, OMD and TheMediaShop are all standouts in the Agency Scope as rated by marketers

Marketing & Media

Agency Scope: Top creative and media agencies according to marketers

27 Feb 2024

Stellar debut for RAPT Creative in Scopen’s 2023 Agency Scope

Marketing

Stellar debut for RAPT Creative in Scopen’s 2023 Agency Scope

Issued by RAPT Creative Agency 16 Jan 2024

IAS agency credentials - 2 gold winners for 2023

Marketing

IAS agency credentials - 2 gold winners for 2023

Issued by DMASA 13 Nov 2023

Agency Scope 2023/2024 SA's top three most admired marketing professionals named

Marketing

Agency Scope 2023/2024 SA's top three most admired marketing professionals named

31 Oct 2023

Source © 123rf The face-to-face interviews - approximately 60 minutes in length per professional interviewee - results in a non-biased, academic-style view of the facts for the Agency Scope report

Research

Agency Scope SA 2023-24 field work to begin

13 Jun 2023

Image supplied. Cesar Vacchiano, President and CEO of Scopen International talks about the marketing economy in Latin America

Advertising

Latin America's marketing economy: huge opportunities despite challenges

19 Apr 2023

IAS Agency Credentials Gold Award for 2022 goes to Ogilvy

Marketing

IAS Agency Credentials Gold Award for 2022 goes to Ogilvy

Issued by DMASA 15 Nov 2022

Source © Paul Skorupskas The fifth wave of the Agency Scope study is on track in South Africa with fieldwork on the study beginning in May 2023

Research

Scopen 2023/24: South Africa's fifth wave study set for May

25 Oct 2022

Judges of the IAS Agency Credentials Award announced

Direct Marketing

Judges of the IAS Agency Credentials Award announced

Issued by DMASA 12 Sep 2022

Agency credentials: So much more than swagger

Direct Marketing

Agency credentials: So much more than swagger

Issued by DMASA 30 Aug 2022

Agency Scope 2021/22: Nando's top company & Chicken Licken top campaign

Marketing

Agency Scope 2021/22: Nando's top company & Chicken Licken top campaign

14 Feb 2022

The hows, whys and what defines integration in South Africa

Marketing & Media

The hows, whys and what defines integration in South Africa

3 Feb 2022

Agency Scope 2021/22: Trends, tactics and triumphs

Marketing & Media

Agency Scope 2021/22: Trends, tactics and triumphs

27 Jan 2022

Winners of the IAS Agency Credentials Award for 2021

Direct Marketing

Winners of the IAS Agency Credentials Award for 2021

Issued by DMASA 18 Nov 2021

IAS Agency Credentials: So much more than swagger

Direct Marketing

IAS Agency Credentials: So much more than swagger

Issued by DMASA 20 Aug 2021

Agency Scope fieldwork to provide new levels of value

Marketing & Media

Agency Scope fieldwork to provide new levels of value

24 May 2021

Lessons in courage and innovation in a pandemic

Events & Conferencing

Lessons in courage and innovation in a pandemic

25 Feb 2021

Winner of the IAS Agency Credentials Award for 2020 is FoxP2, Boomtown and Conversation LAB follow with Leader Awards

Direct Marketing

Winner of the IAS Agency Credentials Award for 2020 is FoxP2, Boomtown and Conversation LAB follow with Leader Awards

Issued by DMASA 27 Nov 2020

Judges of the IAS Agency Credentials Award announced - Assegai Awards 2020

Direct Marketing

Judges of the IAS Agency Credentials Award announced - Assegai Awards 2020

Issued by DMASA 6 Oct 2020

Agency credentials: So much more than swagger

Marketing

Agency credentials: So much more than swagger

Issued by DMASA 31 Aug 2020

Cesar Vacchiano, president and CEO of Scopen International. Image source: Scopen .

Research

Scopen's Cesar Vacchiano analyses the 2019 Agency Scope Study

Juanita Pienaar 22 Nov 2019