Effies | Bizcommunity

Effies | Bizcommunity

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M&C Saatchi Abel and Nando’s South Africa are to part ways. M&C Saatchi Abel founder Mike Abel reflects reflects on their incredible shared success (Image supplied)

Advertising

Exclusive: After a decade of magic and success, M&C Saatchi Abel and Nando’s South Africa part ways

8 hours

A recent Effie SA Dialogue Series that took place at Nedbank in Sandton saw a panel take on this discussion under the banner, Inside Effie’s winning strategies, from strategy to results, elevating marketing effectiveness. The panelists (L to r): Carl Willoughby, Effie SA Grand Judge and CCO TBWA, Nicole Shub, CMO Pineapple and 2024 Grand Effie SA winner, Refilkwe Maluleke, Effie SA Jury co-chair and head of marketing Discovery Health, Shaun Dix, global service line leader, creative excellence, Ipsos and moderator Silas Matlala Gibs.

Advertising

Inside Effie’s winning strategies: The hallmarks of an effective campaign

Danette Breitenbach 28 Feb 2025

Triple industry award winner talks marketing effectiveness and delivering results that matter

Events & Conferencing

Triple industry award winner talks marketing effectiveness and delivering results that matter

Issued by IMC Conference 24 Feb 2025

Lobengula powers Effie Awards South Africa to greater industry impact

PR & Communications

Lobengula powers Effie Awards South Africa to greater industry impact

Issued by Association for Communication and Advertising 11 Feb 2025

EXCLUSIVE: Creativity and effectiveness: Ogilvy's perfect yin and yang

Advertising

EXCLUSIVE: Creativity and effectiveness: Ogilvy's perfect yin and yang

Danette Breitenbach 8 Jan 2025

EXCLUSIVE: "You know, there is a billboard that says Never heard of Pineapple? Honestly same.”

Advertising

EXCLUSIVE: "You know, there is a billboard that says Never heard of Pineapple? Honestly same.”

Danette Breitenbach 10 Dec 2024

All the AdFocus Awards winners (Image: Danette Breitenbach)

Advertising

All the 2024 FM AdFocus Awards winners, Halo wins Agency of the Year

28 Nov 2024

The Halo Pineapple campaign extensively used Out of Home (OOH) as it took the mickey out of insurance and people loved it (Image supplied)

Advertising

Halo and Pineapple: How to disrupt a category and find an audience who don’t love insurance

Danette Breitenbach 27 Nov 2024

Where have Adland's mavericks gone?

Digital

Where have Adland's mavericks gone?

Shaune Jordaan, Issued by Hoorah Digital 21 Nov 2024

Ogilvy’s the most awarded and most effective agency at Effies 2024

Advertising

Ogilvy’s the most awarded and most effective agency at Effies 2024

Issued by Ogilvy South Africa 6 Nov 2024

The winners were announced on Thursday night. Source: Supplied.

Marketing

Effie Awards SA: Halo and Pineapple's bold campaign claims Grand Effie, Ogilvy takes home 10 Effie Awards

25 Oct 2024

Roanna Williams, chief creative officer and co-founder of Boundless with Ben Wagner

Loeries Creative Week

Birdwatching at The Loeries Episode 3: The Energy Episode

12 Oct 2024

Reigniting the industry: The ACA’s bold path forward

Advertising

Reigniting the industry: The ACA’s bold path forward

Sharleen James, Issued by Association for Communication and Advertising 19 Sep 2024

The best of marketing: 2024 Effie Awards finalists announced

Marketing

The best of marketing: 2024 Effie Awards finalists announced

Issued by Association for Communication and Advertising 15 Aug 2024

Matthew Barnes new Riverbed chief creative officer

Advertising

Matthew Barnes new Riverbed chief creative officer

19 Jul 2024

2024 Effie Awards South Africa judges announced

Events & Conferencing

2024 Effie Awards South Africa judges announced

Issued by Association for Communication and Advertising 3 Jul 2024

Source: © Effie Awards The Association for Communication and Advertising (ACA), with Ipsos, will host a webinar on 8 May 2024 to share key insights from the 2023 Effie South Africa Trends Report, and the Global Best of the Best Effie Awards

Advertising

Effie Awards SA and Ipsos webinar to share key insights on winning campaigns

30 Apr 2024

Ogilvy leads creative rankings at International Clio Awards 2024

Advertising

Ogilvy leads creative rankings at International Clio Awards 2024

Issued by Ogilvy South Africa 16 Apr 2024

Global creative leader Matthew Bull to present an in-person keynote at Nedbank IMC

IMC Conference

Global creative leader Matthew Bull to present an in-person keynote at Nedbank IMC

Issued by IMC Conference 11 Apr 2024

#Newsmaker: Gillian Rightford - Preparing the ACA for the future

Advertising

#Newsmaker: Gillian Rightford - Preparing the ACA for the future

Danette Breitenbach 12 Feb 2024

Ogilvy grows its creative leadership in Johannesburg

Advertising

Ogilvy grows its creative leadership in Johannesburg

Issued by Ogilvy South Africa 15 Jan 2024

Ogilvy and Carling Black Label win the Partnership Award at the 2023 AdFocus Awards

Marketing

Ogilvy and Carling Black Label win the Partnership Award at the 2023 AdFocus Awards

Issued by Ogilvy South Africa 28 Nov 2023

Assegais announces VW as Marketer of Year and Ogilvy as the Most Effective Agency

Marketing

Assegais announces VW as Marketer of Year and Ogilvy as the Most Effective Agency

Issued by Ogilvy South Africa 13 Nov 2023

Ogilvy wins Agency of the Year and Most Effective Agency at Loeries 2023

Loeries Creative Week

Ogilvy wins Agency of the Year and Most Effective Agency at Loeries 2023

Issued by Ogilvy South Africa 11 Oct 2023

World-class content lauded at Nedbank IMC 2023

IMC Conference

World-class content lauded at Nedbank IMC 2023

Issued by IMC Conference 21 Sep 2023

Ogilvy maintains no 1 position as Most Effective Agency for 2023

Marketing

Ogilvy maintains no 1 position as Most Effective Agency for 2023

Issued by Ogilvy South Africa 20 Sep 2023

(Image: Danette Breitenbach) The Effie SA Awards have been announced

Marketing

Ogilvy South Africa and KFC South Africa crowned Grand Effie Winner

16 Sep 2023

Ali Rez on how to win a Loeries Grand Prix

Loeries Creative Week

Ali Rez on how to win a Loeries Grand Prix

Danette Breitenbach 15 Sep 2023

3 steps for effective account leadership

Marketing & Media

3 steps for effective account leadership

Gillian Rightford, Issued by Red & Yellow 10 Aug 2023

Marketers, #DoMore celebrating and collaborating on Biz

Marketing & Media

Marketers, #DoMore celebrating and collaborating on Biz

Issued by Bizcommunity.com 19 Jul 2023

Source: © Sarah Chai The WFA Wave II is calling for responses to the Global DEI Census. The 2021 Census's most commonly reported forms of discredit are on the basis of age, family status, that is people who have caring responsibilities for kids, the elderly or the sick

Research

WFA calls for responses to its 2023 Global DEI Census

15 Mar 2023

An industry first: The Nedbank IMC and Effie Awards SA join hands

Marketing

An industry first: The Nedbank IMC and Effie Awards SA join hands

Issued by IMC Conference 31 Jan 2023

Ogilvy South Africa voted the Most Effective Agency of 2022

Advertising

Ogilvy South Africa voted the Most Effective Agency of 2022

Issued by Ogilvy South Africa 3 Nov 2022

Marketing

AB InBev named the world's most effective marketer

1 Nov 2022

Image: Danette Breitenbach. Ogilvy South Africa wins the 2022 South Africa Effie Awards' Grand Effie

Marketing

Winning an Effie: Only when the stars align

Danette Breitenbach 28 Oct 2022

Image: Danette Breitenbach. All the Effie Awards South Africa 2022 winners

Marketing

2022 Effie Awards South Africa winners announced

28 Oct 2022

Savanna Premium Cider is crisp and dry with a golden winning streak

FMCG

Savanna Premium Cider is crisp and dry with a golden winning streak

Issued by Heineken Beverages 20 Oct 2022

Image supplied. Jarred Cinman, says he wants has a desire to see the show (Loeries)get better and better.

Loeries Creative Week

Dear Loeries, we had a fantastic time, but...

Jarred Cinman 14 Oct 2022

Effie Awards 2022 finalists announced

Advertising

Effie Awards 2022 finalists announced

Issued by Association for Communication and Advertising 27 Sep 2022

Sethna appointed Ogilvy Africa's chief creative officer

Advertising

Sethna appointed Ogilvy Africa's chief creative officer

Issued by Ogilvy South Africa 2 Jun 2022

Ogilvy remains number 1 Best Agency and Ideal Agency, according to South Africa's senior marketers and agency professionals

Advertising

Ogilvy remains number 1 Best Agency and Ideal Agency, according to South Africa's senior marketers and agency professionals

Issued by Ogilvy South Africa 22 Feb 2022

Source: © Mark Bowden

Research

Age & family status: most common reported forms of discrimination

20 Dec 2021

Where your backstory is a front page story

Marketing & Media

Where your backstory is a front page story

Issued by Bizcommunity.com 10 Nov 2021

Effie's First Global Grand Effie contenders announced

Marketing

Effie's First Global Grand Effie contenders announced

5 Nov 2021

FoxP2 wins Gold at the prestigious Effies

Advertising

FoxP2 wins Gold at the prestigious Effies

Issued by Dentsu 20 Oct 2021

eXceptional work pays off for 99c at the Effie Awards

Advertising

eXceptional work pays off for 99c at the Effie Awards

Issued by Ninety9cents 19 Oct 2021

Ogilvy and the culture of work that delivers exceptional results

Advertising

Ogilvy and the culture of work that delivers exceptional results

Issued by Ogilvy South Africa 15 Oct 2021

Inaugural Effie Awards SA announces winners

Advertising

Inaugural Effie Awards SA announces winners

14 Oct 2021

Tickets on sale for first ever Effie Awards South Africa Gala and Summit

Advertising

Tickets on sale for first ever Effie Awards South Africa Gala and Summit

Issued by Association for Communication and Advertising 12 Oct 2021

FoxP2's #16DaysOfLight campaign on finalist list for SA's inaugural Effies

Advertising

FoxP2's #16DaysOfLight campaign on finalist list for SA's inaugural Effies

Issued by Dentsu 1 Sep 2021