Nurock will also be in attendance at the legendary ADC 96th Annual Awards (Art Directors’ Club 96th Annual Awards), the event which has been setting the benchmark for the artistry and craftsmanship in beautiful advertising for nearly a century.
| BRANDED ENTERTAINMENT |
| FILM / CINEMA – NON-FICTION / DOCUMENTARY | FoxP2 / Cape Town | Ster-Kinekor | #OpenEyes |
| CROSS-PLATFORM |
| INTEGRATED BRANDING – ONLINE | King James Group / Cape Town | Sanlam | Conspicuous Savers - Integrated Online - National Savings Month |
| DESIGN |
| BRANDING – ANNUAL REPORTS & CORPORATE SUSTAINABILITY REPORTS | Hero Strategic Marketing / Cape Town | FoodBank SA (now known as FoodForward SA) | The annual report that feeds the hungry |
| BRANDING – IDENTITY SYSTEM | MullenLowe / Johannesburg | South African National Blood Services | South African National Blood Services CI |
| TYPOGRAPHY – STATIC | OpenCo - The Open Collaboration / Johannesburg | Soweto Gold | Soweto Gold '76 |
| PROMOTIONAL – BOOKLETS, BROCHURES, & PRODUCT CATALOGUES | MullenLowe / Johannesburg | Nando's | Nando's Peri Thread Book |
| PACKAGING – SPECIALTY | OpenCo - The Open Collaboration / Johannesburg | Soweto Gold | Marked by Bravery |
| DIRECT MARKETING |
| PRINT – FLAT & DIMENSIONAL | Geometry Global / Johannesburg + Ogilvy & Mather / Johannesburg | South African Breweries | The SAB Spike Detector Coaster |
| DIGITAL – SOCIAL MEDIA & VIRAL MARKETING | Ogilvy & Mather / Johannesburg | Mondelez | Cadbury Pre Joy |
| FILM |
| CINEMA ADVERTISING | Y&R South Africa / Cape Town | Western Cape Government | First Kiss |
| INNOVATION IN FILM – ONLINE | Ogilvy & Mather / Johannesburg + Gloo@Ogilvy / South Africa | KFC | Shakin' Shakin' |
| ONLINE FILMS & VIDEO – SHORT FORM – CAMPAIGN | Y&R South Africa / Cape Town + 7Films / Cape Town | Surf Shack Surfing School | True Stories |
| INTERACTIVE |
| ONLINE ADVERTISING – INTERACTIVE VIDEO | Ogilvy & Mather / Johannesburg + Gloo@Ogilvy / South Africa | KFC | Shakin' Shakin' |
| MOVING IMAGE CRAFT |
| EDITING – SINGLE | Net#work BBDO / Johannesburg | Coronation Fund Managers | Money Maker |
| EDITING – SINGLE | Net#work BBDO / Johannesburg | Diageo | Here's to Us |
| SOUND DESIGN – SINGLE | Net#work BBDO / Johannesburg | Diageo | Here's to Us |
| PRINT & OUTDOOR |
| AMBIENT MEDIA – P.O.P. & IN-STORE – CAMPAIGN | Hunt Lascaris / Johannesburg | Flight Centre | Holiday Packing |
| AMBIENT MEDIA – P.O.P. & IN-STORE – CAMPAIGN | Ogilvy & Mather / Cape Town | Volkswagen | Technically |
| AMBIENT MEDIA – P.O.P. & IN-STORE – SINGLE | Joe Public United / Johannesburg | Clover | Drought Pack |
| CRAFT – ART DIRECTION – SINGLE OR CAMPAIGN | Hunt Lascaris / Johannesburg | Flight Centre | Holiday Packing |
| INNOVATION IN PRINT & OUTDOOR – AMBIENT MEDIA | Geometry Global / Johannesburg + Ogilvy & Mather / Johannesburg | South African Breweries | The SAB Spike Detector Coaster |
| PROMOTIONAL / COLLATERAL – POSTERS – CAMPAIGN | Hunt Lascaris / Johannesburg | The Times | The News You Should Be Following |
| PROMOTIONAL ITEMS – SINGLE OR CAMPAIGN | Geometry Global / Cape Town + Ogilvy & Mather / Cape Town | Iziko Museums of South Africa | The Slave Calendar |
| PUBLISHING – MAGAZINE – CAMPAIGN | Ogilvy & Mather / Cape Town | Volkswagen | Technically |
| PUBLISHING – NEWSPAPER – SINGLE | Hunt Lascaris / Johannesburg | Flight Centre | Babe vs Mom |
| PUBLISHING – NEWSPAPER – SINGLE | Hunt Lascaris / Johannesburg | Flight Centre | Dude vs Pensioner |
| PUBLISHING – NEWSPAPER – CAMPAIGN | Hunt Lascaris / Johannesburg | Flight Centre | Holiday Packing |
| PUBLIC RELATIONS |
| BRAND VOICE | FoxP2 / Cape Town + they / Johannesburg + TheWorkRoom / Cape Town | Ster-Kinekor | #OpenEyes |
| INTEGRATED CAMPAIGN | King James Group / Cape Town | Sanlam | Conspicuous Savers - Integrated Online - National Savings Month |
| RADIO |
| BROADCAST – ANY LENGTH – CAMPAIGN | Hunt Lascaris / Johannesburg + Produce Sound / Johannesburg | Flight Centre | Travel before its not fun anymore |
| BROADCAST – ANY LENGTH – CAMPAIGN | Ogilvy & Mather / Johannesburg | KFC | The Everyman Meal |
| BROADCAST – ANY LENGTH – CAMPAIGN | Ogilvy & Mather / Johannesburg | Vodacom | You Should Have Called |
| BROADCAST – ANY LENGTH – CAMPAIGN | OpenCo - The Open Collaboration / Johannesburg | BMW South Africa | BMW Original Parts |
| CRAFT – SOUND DESIGN – SINGLE | FCB / Johannesburg + Hey Papa Legend / Johannesburg | Netflorist | A War of Words - Anniversary Forgotten |
| CRAFT – WRITING – SINGLE | Ogilvy & Mather / Johannesburg | KFC | The Everyman Meal - Cherry Lip Balm |
| CRAFT – WRITING – SINGLE | Ogilvy & Mather / Johannesburg | KFC | The Everyman Meal - Claw Thing |
| CRAFT – WRITING – SINGLE | Ogilvy & Mather / Johannesburg | KFC | The Everyman Meal - Coloured Weights |
| CRAFT – WRITING – SINGLE | Ogilvy & Mather / Johannesburg | Vodacom | You Should Have Called - Double Blue Tick |
| CRAFT – WRITING – SINGLE | Ogilvy & Mather / Johannesburg | Vodacom | You Should Have Called - Email |
| CRAFT – WRITING – SINGLE | OpenCo - The Open Collaboration / Johannesburg + Howard Audio / Johannesburg | BMW South Africa | BMW Original Parts 'CEO' |
| SOCIAL MEDIA |
| BRANDED SOCIAL POST – REAL-TIME RESPONSE | VML South Africa / Cape Town | PASSOP | Twitter Refugees |
| SOCIAL ENGAGEMENT – COMMUNITY BUILDING | Joe Public United / Johannesburg | Nedbank | Meet Sandile |
One of the annual highlights of the event is the One Club Young Ones Awards and Portfolio Competition, honouring young talent from around the world in a variety of creative disciplines, since 1986. Stand out work includes the Tinder Say Yes to No campaign, a plethora of concepts poignantly lobbying for gender equality awareness and many creative ideas to do with Lego – a brand synonymous with the best of both youth and creative inspiration.
The illustrious speaker line-up for this year’s Creative Summit includes the crème of successful advertising practitioners and brands. From Columbia Records Executive Jennifer Frommer and BBDO New York ECD Danilo Boer who will discuss creativity in the music industry vs creativity for brands, to Christine Cattano, Global Head of VR at Framestore’s VR Studios and one of the most prolific producers of VR content in the industry, whose notable projects have included the highly-awarded Game of Thrones ‘Ascend the Wall’ experience, Volvo Reality, Merrell ‘Trailscape' and the VR experience for Warner Bros 'Fantastic Beasts and Where to Find Them.'
Also among the speakers of the 2-day summit are the likes of Alastair Cotterill, Global Head of Creative and Brand Strategy at Pinterest, Sam Crowther Head of Creative at A Million Ads, who has specialized in building and developing creative teams of writers, producers and composers for the full gamut of ‘Sound Marketing’, Ari Kuschner, founder of the delightfully named, award-winning production and entertainment company M ss ng P eces and Cadillac Brand Director Melody Lee, who promises to unpack how they intend to reinvent the iconic America automotive brand.
Bizcommunity has some exciting interviews booked so be sure to catch Ann Nurock’s exclusives on Biz this week.
