Mobile application WhatsApp has integrated Freshworks's customer engagement suite in its WhatsApp Business solution. The integration of Freshworks's technology will allow on-the-go conversational support via WhatsApp, which means users can now reach out to businesses with any query directly on WhatsApp - so businesses can immediately respond and offer support.
The integration with the WhatsApp Business solution gives businesses the power to manage conversations at scale - responses can be text, images, gifs, attachments or even canned responses.
The integration is already available in four continents leveraged by support and sales functions across verticals like e-commerce, media, travel and finance.
